One of Apple’s strength is its ability to create wonderful and desired products. Just look at the iPhones and MacBooks. People bought them in millions. Steve Jobs couldn’t get any richer than that.
While having good products under their wings, Apple is intelligent enough to sniff the opportunity to make more money for itself. Therefore, all of their products didn’t come with their own accessories, relying instead on third party companies churning out every accessories known to mankind, which Apple gladly agreed to license.
In their Macbook package, Apple supplied two types of extension of their power adaptor, one short and one long. The long extension cable is really long, and storing them in your laptop bag might be messy. Then came the quirky PowerCurl cord manager.
The PowerCurl is available is several colours (Pink, Blue, Orange, Grey and Lime Green) and supports various MagSafe adaptors’ sizes (be sure to get your exact size or it won’t fit). I got mine in charcoal black as I like the contrast in colour between black PowerCurl and the white MagSafe.
The material of the PowerCurl is made from some sort of rubberised polymer and seems to be able to handle some abuses, consistent with the day-to-day activities of the office warriors. In the box, it contains the PowerCurl organiser and a clip for plugging the end of the power cord. That’s about it.
The idea of the cord organiser is for both ends of the cord (plug end and MagSafe end) to wrap around the PowerCurl, allowing for quick and easy unraveling. The included clip enables the plug end of the cord to clip to itself, just like the MagSafe end does.
As you can see from the photo above, my MagSafe is rather disorganised, with cords from both sides tangling without proper organisation.
The MagSafe fits in the middle of the PowerCurl nicely, with both ends of the cords slotted nicely through their openings. A word of caution: If you’re using the other option (shorter cord) which have the plug attached straight to the MagSafe, you can’t use this PowerCurl. It’s more suitable for user who prefer using the longer power cords.
The included clip helps to safely attached the plug to the rest of the cord, thus securing the overall cord.
Once secured, you can just throw the PowerCurl inside your laptop bag without having to worry whether the cords will get tangled.
If I’m not mistaken, this is the 2nd version of the PowerCurl. The original version didn’t have two sections, which is a damper as both the small and medium cords shared the same section. The new version segregates the cords.
Pros: Easy and straight forward solution to cord management, inexpensive, durable, light, elevates the MagSafe for improved air circulation and cooling, cord is devoid of breakage, protected the MagSafe from scratches (sort of).
Cons: Bulky, only suitable for longer cord, can be made cheaper, only available in Malaysia at Machines outlets.
The PowerCurl is available now for RM58.00 at all Machines outlets.








